December HBE Spotlight

The Setroc Group, Inc. is a federally recognized firm, founded by Claribel Cortes and Francisco Cortes, where Mr. Cortes currently resides as the President of the company. Setroc is a Veteran-Owned Small Business (VOSB) and a HUB Zone certified firm. The company is also nationally recognized as a Minority Business Enterprise (MBE). Setroc offers more than 30 years of major network television experience in the public relations, media, advertising, and production industries. The company leads private and public sector clients through the process of innovation. Additionally, Setroc has leveraged the era of globalization by establishing relationships with many affiliate offices throughout Latin America in order to further develop Hispanic businesses.

More notably the company has been a trailblazer in establishing veteran-owned companies. Setroc was the first veteran-owned business to receive a contract from the newly formed New Jersey State Veterans Chamber of Commerce. The company was responsible for creating a video package highlighting four veteran businesses in the state of New Jersey. Mr. Cortes currently serves on the Executive Board of Directors for the New Jersey State Veterans Chamber of Commerce. Among the company’s many accomplishments, the firm was also awarded a contract vehicle with the U.S. Navy. Setroc is passionate about progressing the company’s success, and the firm shares this same enthusiasm for charitable causes. The company traveled to Puerto Rico with Robert Wood Johnson Barnabas Health on the one year anniversary of Hurricane Maria. Setroc documented the hospital’s efforts in meeting the needs of displaced communities. As for Setroc’s latest venture, the company’s COO & Co-founder Claribel Cortes is working with CCT (Carpenter Contract Trust)  in leading video distribution and promotion of their Film “Rebuilding History: Three Miles Across the Hudson,” a documentary about the carpenters who built the new Governor Mario M. Cuomo Bridge. The film is set to debut in 2019 in film festivals across the states.



The USHCC actively promotes the economic growth, development, and interests of more than 4.37 million Hispanic-owned businesses, that combined, contribute over $700 billion to the American economy every year. It also advocates on behalf of 260 major American corporations and serves as the umbrella organization for more than 200 local chambers and business associations nationwide. For more information, please visit Follow us on Twitter @USHCC.

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