Programs
USHCC programs and partnerships provide the tools, resources and opportunities to grow the Hispanic and small business community.
The USHCC Educational Fund, our nonprofit and foundation arm, powers the organization’s mission with impact-driven programs and initiatives to grow the Hispanic business ecosystem by bridging capital gaps, increasing contracts, and creating strategic connections. Here are some of our programs accelerating the economic growth of our Hispanic and small business community.
Accelerating U.S.–Hispanic Economic Growth
Avanzar Accelerator Program
Advancing Hispanic businesses to the next level
Program Details
Avanzar is a six to eight-month business accelerator program designed to take Hispanic businesses to the next level with curated skills building sessions, resources, tools, and strategies to position participants for success. Avanzar participants will complete an updated business plan, learn how best to access capital for their business, and attend workshops aimed to strengthen operations and marketing capabilities to support their vision of scaling their business.
The program launched in 2019 thanks to the investment and partnership of Wells Fargo. Since 2019, Avanzar has expanded to additional cities and regions thanks to the support of USAA and Philip Morris International who joined Wells Fargo in this mission to advance Hispanic businesses ready to grow with Avanzar.
USHCC Supplier Development Pilot Program with Blue Wave now USHCC Avanzando Suppliers with Blue Wave
USHCC Avanzando Suppliers with Blue Wave
Supporting entrepreneurs with procurement opportunities
Program Details
Formerly USHCC Supplier Development Pilot Program with Blue Wave, this pilot program launched in 2022 and concluded in the spring of 2023 at USHCC’s Energy Summit with reserve funds from the Educational Fund graduated 23 Hispanic suppliers with Blue Wave’s pragmatic and proven methodology to take on competitive and global contracts. The purpose of this program now USHCC Avanzando Suppliers with Blue Wave, is to deepen the core capabilities of certified entrepreneurs to meet the most competitive international standards in procurement. Participants walk away understanding their personalized areas of improvement with a plan to update their procurement profile and compete successfully in the marketplace. This program has expanded to run in 2024 due to investment support of the Kroger Foundation and JPMorganChase.
In Her Footsteps
An initiative to uplift Latina leadership stories across the United States
Program Details
In Her Footsteps is a movement to highlight Latina leadership through personal stories of triumph, inspiration, and resilience. This initiative looks to provide the community with helpful information, resources, and strategies to support entrepreneurs and executives through the contributions of Latina leaders across all sectors.
The idea was initially launched in 2018, thanks to the partnership and community investments of Bank of America to develop a podcast featuring Latina executives sharing what it is like to follow in their footsteps. The podcast has since become a digital series set to launch in 2024 and features 10 Latina thought leaders on what they have learned running a business, including topics such as access to capital, family and business, and the entrepreneurial mindset.
USHCC Green Builds Business
Greening the supply chain program with USHCC members
Program Details
The USHCC Green Builds Business Program seeks to offer Hispanic businesses to become green suppliers, becoming part of the solution to transform the supply chain with proven best practices. Program participants receive business coaching on identifying, designing, and implementing projects aiming to achieve a triple bottom line of results that lower costs, reduce environmental impacts, and support the well-being of communities.
This program was launched with the support of Toyota—a committed leader in greening the supply chain in-house and beyond. We are grateful for their commitment to share their framework with our USHCC suppliers interested in learning how to integrate these practical solutions into their business operations.
USHCC Chamber Community Grants Program
Powered by Wells Fargo, Google, PayPal, and Allivate Impact Capital (subsidiary of Woodforest National Bank)
Program Details
USHCC’s Chamber Community Grant Program partners with organizations committed to supporting the Hispanic entrepreneur ecosystem through Chamber investments with local USHCC Hispanic Chambers. Each year, partners provide multiple grants at various ranges to support local chambers in partnership with USHCC. This program supports a variety of topics, including empowering Latina entrepreneurs, promoting green energy, and Diversity, Equity, and Inclusion. Past grant allocations have ranged from $2,500 to $15,000.
*Learn more about our USHCC Business Matchmaking Program on page ##.
Supplier Marketplace
USHCC Business Matchmaking represent hundreds of million dollars of business procurement opportunities
Program Details
Our Business Matchmaking program is a unique forum that takes place at USHCC signature events: National Conference, Legislative Summit, and Energy Summit. Procurement representatives from our Corporate Partner Members, Fortune 500 companies and federal agencies have an opportunity to meet with Hispanic suppliers from USHCC’s Hispanic Business Enterprise membership. These Business Matchmaking sessions with buyers and Hispanic suppliers represent hundreds of million dollars of business procurement opportunities.
Matchmaking sessions last around 15 minutes, with an opportunity for Hispanic suppliers to pre-register using the North American Industry Classification System (NAICs) codes, or business categories, and highlight their business capability statement and certifications. Matchmaking is offered virtually for Hispanic Business Enterprises that can’t attend in person and want to connect with a corporate or agency buyer. This program is part USHCC’s top three priorities in increasing the flow of capital opportunities to Hispanic entrepreneurs in partnership with committed supplier diversity initiatives.
USHCC and Educational Fund Partner Programs & Initiatives for USHCC Members
USHCC and Educational Fund Partner Programs & Initiatives for USHCC Members
Elevate Together with Office Depot, Round It Up America and JPMorganChase
Program Details
Elevate Together powered by Round It Up America is a nonprofit initiative designed to address systemic discrimination and racial disparities in business growth and profitability for Hispanic and Black communities. Through a partnership with the USHCC and the National Urban League’s Entrepreneurship Centers and Chambers, the initiative helps support Hispanic- and Black-owned small businesses with five or less employees. This is supported by the ODP Corporation, the parent company to Office Depot.
USHCC is honored to partner with Elevate Together for a fourth year in a row. Through our partnership, technical assistance support is provided to select USHCC local chamber members, including a small business grant award program. The local chambers deploy cash grants directly to entrepreneurs within specific cities aligned with ODP’s geographic footprint. This partnership also includes resources and mentorship to entrepreneurs in 10 different cities across the country: Chicago, Detroit, Miami, Palm Beach, Philadelphia, Dallas, Los Angeles, Minneapolis, and Atlanta. This year JPMorganChase became a partner of this initiative to support USHCC’s Chamber Communities with technical assistance.
Grow with Google: A Latino-owned business training
Program Details
In partnership with the USHCC, the Grow with Google program offers free training and tools to help our members and entrepreneurs grow their skills, careers, and businesses. Participants can earn Google Career Certificates and learn job-ready skills in fast growing fields like IT, project management, data analytics, and UX design. No experience is necessary to enroll.
In 2023, Grow with Google was featured at our USHCC National Conference during a two-hour summit focused on cybersecurity best practices to protect companies and Artificial Intelligence and digital skills for business efficiency.
Capital Readiness Program with the Department of Commerce’s Minority Business Development Agency
Program Details
The USHCC is launching the Capital Readiness Program (CRP) with the Minority Business Development Agency in partnership with select regional Hispanic chambers. The selected chamber partners for this initiative have a track record of running accelerator programs, managing public and private partnerships, and aligning with the MBDA and USHCC capital priorities. Through the Capital Readiness Program, USHCC and partners will provide targeted technical assistance and programming for Hispanic entrepreneurs seeking to scale their businesses with various forms of capital, facilitate introductions with government programs, such as State Small Business Credit Initiative (SSBCI), and accelerate the capacity and growth of Hispanic businesses in line with the mission of our organization and that of the Capital Readiness Program.
The USHCC’s Educational Fund is one of 43 organizations in the country to be a recipient of the MBDA’s largest initiative to date—$125 million. Over the next four years, the USHCC and its regional Chamber partners will work toward closing the capital gap using the framework of our accelerator program Avanzar, launched in 2019 thanks to the support of Wells Fargo and resources provided by the MBDA.
The Economic Power of Diversity within the Hispanic Community: LGBTQ+Â Impact
Program Details
The Gill Foundation provided a grant to the Educational Fund to host and provide the USHCC Community with the following:
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- Two DEI interactive and in-depth virtual sessions to our USHCC community that included certification for those that attended both sessions. This included resources, and policy examples of anti-discrimination strategies.
- A bilingual national survey in English and Spanish captured the input and feedback of business owners, employees at Hispanic-owned businesses, representatives of Hispanic Chambers of Commerce and other nonprofit organizations that support Hispanic-owned businesses, and employees at corporations who identify as Hispanic or Latino to assess their opinion on the LGBTQ+ community in the U.S.
Supplier Readiness Bootcamp with the Anheuser-Busch Foundation
Program Details
The USHCC Educational Fund partnered with Anheuser-Busch Foundation to provide a program specifically to increase the readiness of Hispanic suppliers through virtual programming focused on supplier development.
Last year, we launched a two-day virtual summit to provide a comprehensive overview of the procurement process Anheuser-Busch utilizes to engage suppliers across various categories at its company. These informative sessions covered a range of topics from the best forms of communication to how to assess a procurement opportunity to ensure there is alignment. This year we are looking to provide programming starting in 2024 to run through 2025.
Navigating the procurement and contracting process successfully is a core tenet of USHCC’s focus areas to provide supplier development learning to our network. Data shows that diverse suppliers receive less than 2% of all contracting dollars from corporate and federal procurement opportunities.
An Upskilling Initiative with AARP Foundation
Program Details
Older workers who are living with a low income and looking for greater financial security must be prepared to develop new skills or improve the skills they already have. This Upskilling initiative was specifically designed as a way for AARP Foundation to work with industry associations like the USHCC whose member businesses are owned or managed by people who have faced challenges growing their business—and may have less access to resources to upskill their workforce. The initiative provides new benefits for business members, such as a retention tool to support their workforce, and pathways to economic security and mobility for low-income workers over the age of 50.
An Educational Series on Financial Markets and Cryptocurrency with Robinhood
Program Details
In partnership with the USHCC, Robinhood hosts "Lunch and Learns" with local Hispanic chambers to enrich the business community’s resources. During these events, subject matter experts are featured to provide a financial education overview and how cryptocurrency fits into the financial markets. This forum is for USHCC businesses to learn more about the benefits and emerging power of alternate financial instruments.